Dendrite and PenVision Announce Alliance to Develop Application for Mobile Workers to Support the New Microsoft Windows Platform for Hand-Held PCs
MORRISTOWN, N.J. — September 16, 1996 — Dendrite International, Inc. (NASDAQ:DRTE), the world's largest supplier of enterprise-wide customer management solutions to the pharmaceutical industry, and PenVision Information Systems, Inc., a technological leader in the development of applications for palm-based systems and PDAs to support mobile workers, today announced the formation of a business alliance to develop superportable applications to support the new Microsoft Windows CE platform. Currently, the two companies are collaborating on a hospital representative system that will be integrated into Dendrite's suite of applications.
John Bailye, Chief Executive Officer of Dendrite International, said "We recognized the developing need for systems with better portability than we now provide and chose to partner with PenVision because of their technology leadership in developing applications that support mobile workers, particularly those requiring wireless communications. With PenVision's proven capabilities and the new Microsoft Windows-based platform, we can significantly reduce the time to market for these solutions. The product of our collaborative effort with provide our customers with market-leading functionality to meet their information and communications needs in a form that is fully compatible with the way they do business."
"We see the melding of Dendrite's industry knowledge, marketing expertise, and ongoing support capabilities with our advanced technology on the small, efficient and portable Windows CE platform as a winning combination," said Roman Yudkin, President and Chief Executive Officer of PenVision.
"We are enthusiastic about Dendrite and PenVision's decision to support Windows CE," said Jon Magill, Director of Marketing, Consumer Appliance Group for Microsoft Corp. The hospital rep system being developed by these two companies is a good example of a business solution our new platform is designed to enable."
About Dendrite
Dendrite International provides comprehensive enterprise-wide customer management solutions used to manage, coordinate and control the activities of large sales organizations in complex selling environments. Historically, Dendrite has focused primarily on the healthcare sector and has become the largest supplier of customer management systems to the global pharmaceutical industry. A public company with 1995 revenues of $ 54 million, Dendrite supports over 27,000 pharmaceutical representatives and managers in 16 different countries. In keeping with its objective of migrating the Dendrite business model to other industries with complex selling environments, the Company has formed a Consumer Business Division to serve the Over-the-Counter Drug, Cosmetics and Consumer Packaged Goods industries worldwide. Headquartered in Morristown, New Jersey, Dendrite has offices in the United States, Western Europe, Japan, Australia and New Zealand. Tel: 201-425-1200; Fax: 201-425 2100.
About PenVision
PenVision Information Systems, Inc. is a world-wide provider of off-the-shelf and custom software solutions that fit the needs of a mobile worker. PenVision's specialty is the development of software for mobile computing devices such as personal digital assistants (PDAs), hand-helds and notebooks, integrated with wide area and local area wireless and wireline connectivity. Utilizing the powerful enabling technologies of mobile computing, client/server technology and wireless connectivity, PenVision solves a wide variety of field force management and field data collection issues from the most commonplace to individual field force needs and requirements. Tel: 908-335-1900; Fax: 908-3350045, e-mail: [email protected]; World Wide Web: www.penvision.com. note: Dendrite is a registered trademark of Dendrite International. PenVision is a registered trademark of PenVision Information Systems, Inc. Microsoft and Windows are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.
CONTACT:
John Bailye, CEO
201-425-2111
or
Chuck Warczakowski, VP, Finance
201-425-2115