Wireless Technology Design Considerations is Part of Interactive Satellite Series

The Original Press Release

Wireless Technology Design Considerations is Part of Interactive Satellite Series

FORT COLLINS, Colo. — May 13, 1994 — Design considerations for wireless data systems will be presented by Thomas R. Berger, head of operations and technology for ARDIS, as part of four live interactive satellite broadcasts addressing the future of wireless communications.

His presentation will air Tuesday, May 24, from 3 p.m. to 3:55 p.m. The series is being presented by the National Technological University, a non-profit institution serving the advanced educational needs of engineers, scientists, and technical managers through a wide range of instructional courses.

Berger will cover three vital design considerations: the market and user expectations; voice & data and latency & bandwidth; and five simple design rules.

The goal of the presentation is to provide exposure to the issues facing the architects and designers of the various elements of wireless data networks. It is applicable to network infrastructure suppliers, network operators, device suppliers, application suppliers and value added service providers, he said. "The focus by all parties must be on the end user."

Broad based wireless interest results from the intersection of communications and computer technologies with perceived user needs and opportunities, he added. The changing user profile is from people who use tools and need information, to people who use information as a tool to solve a problem or to improve their lives, he said. "The former is a required use; the latter an elective use."

"Users," he said, "will fall into vertical and horizontal categories. Vertical covering Fortune 500 companies for application specific deployment; horizontal for businesses users – E mail and software 'office' tools, and consumers for shopping and information access."

"Since we cannot wait until the universal solution to all user needs can be developed, we must deal with reality and get started. This means identifying the customer, his needs, and the required products and technologies to meet those needs."

The wireless data system designer must understand what is important to the target market, how to take advantage of all elements in the end-to-end solution, what it will take to satisfy the user and what it will take to keep the end user satisfied long after the sale is made, Berger said.

"The one last design rule is do not focus on your competition," Berger said. "Instead focus on the end users. Delight them and success will come."

The wireless communication series, moderated by Michael Killen, president of Michael Killen & Associates, concludes with Product Opportunities and Design Considerations, to be aired May 24 from 11 a.m. to 5 p.m. ET.

For details and information on registration for the program or video copies of the four-part series, contact Shellee Kirby at NTU-phone 303/495-6425 or fax 303/498-0501.

CONTACT:
National Technological University, Ft. Collins
Shellee Kirby, 303/495-6425